Customer Success Story

REEL Alesa AG

REEL Alesa AG develops tailor-made solutions from first concepts to project execution including a comprehensive range of all-inclusive after-sales services worldwide. 

Background

REEL Alesa AG develops tailor-made solutions from first concepts to project execution including a comprehensive range of all-inclusive after-sales services worldwide. 

For more than 50 years, REEL Alesa AG has been a global leader in providing innovative, sustainable materials handling and process plant solutions primarily to the aluminum industry but also to the power, cement, mining, steel and fertilizer industries. REEL Alesa AG has an excellent reputation on providing tailor-made solutions for challenging materials handling applications.

The company employees around one hundred people located in Switzerland, France, Canada and Norway.  These employees used to work with different data distributed across different systems by using various PDM systems in parallel.

One of the reasons REEL Alesa chose to implement Bluestar PLM was the monolithic approach to the overall system. This also caused fewer errors at the end of the overall workflow and an improved quality of the respective data set.  

As a last advantage of many, the implementation of Bluestar PLM has led to a single point of truth, and the information is now only created once and tapped afterwards. This led to an increased efficiency with data reuse by avoiding duplicates and creating complete data transparency for all departments and locations. 

Results

  • Increased efficiency with data reuse
  • Decreasing errors at the end of the overall workflow and an improved quality of the respective data set
  • Complete data transparency for all departments and locations 

“Bluestar is an add-in in the Dynamics 365 F&SCM and not an add-on. Any hoped-for benefits were weighted more heavily than the benefits of a proprietary external PDM.”

Walter Zlauwinen, Design Engineer, REEL Alesa AG

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